Blog posts in Podcast

25 March 2021

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Podcast Available on Vurbl

by Benoît Mercier
Growing Your Business Online - The Digital Marketing Podcast from Bloomtools - is now available online at Vurbl! Vurbl is a new audio content destination for podcasts, entertainment and learning. You can now listen or subscribe to our podcast at  https://vurbl.com/station/6SUt7Iu5DNz/....

27 October 2020

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PODCAST: How to Deal with Negative Reviews Positively

by Benoît Mercier
So you've come across a negative review of your company. It's never fun to read negative reviews when you put your heart and soul into your business on a daily basis. But negative reviews are part of being in business, and are certainly part of the online world in general, where people ...

30 September 2020

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PODCAST: 7 Ways Social Media Can Boost Your SEO Rankings

by Benoît Mercier
Social media's influence on search engine rankings has been a long term debate. While it's been confirmed by Google that social media isn't a direct contributor to your SEO rankings, there is evidence that suggests the social signals created by this presence are influential. Socia...

1 September 2020

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PODCAST: How to Build Your Social Media Presence

by Benoît Mercier
In today's digital age, it's uncommon for any business or brand to not have some sort of social media in place. But there is a stark difference between your social media simply existing and your social media actually having a presence. Unfortunately, to be successful on social media...

5 August 2020

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PODCAST: 5 Hot Tips For Improving Your Content

by Benoît Mercier
Although digital marketing has grown exponentially over the years, content still remains one of the most important aspects of a marketing strategy. One piece of content can be used in multiple ways, leveraging greater overall results. With one website blog, you can also create a social media te...

15 July 2020

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Podcast Now Available on Spotify, iTunes, Google

by Benoît Mercier
Growing Your Business Online - The Digital Marketing Podcast from Bloomtools - is now available online at your favourite podcast provider! You can now listen or subscribe through Spotify, Apple Podcasts (formerly iTunes) or Google Podcasts or directly through the Bloomtools Mississauga websit...

9 July 2020

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PODCAST: The Rise of the Podcast

by Benoît Mercier
For businesses new and old, now's the time to take advantage of the growing podcast user base. In less than five years, the podcast industry saw a staggering listenership growth of 70%. Thanks to COVID-19, that number has surged again by another 10% in just a few months - Canadians are now...

25 May 2020

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PODCAST: This is Why Google My Business is Essential to Local Businesses

by Benoît Mercier
In terms of their local SEO and social media strategy, local businesses often overlook the beast that's sitting right in front of their screen: Google. And while the company's initial attempt at social media - Google+ - has long dissolved, Google My Business remains an important aspect ...

6 May 2020

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PODCAST: Email marketing tips - ideas for campaigns you can send right now

by Benoît Mercier
In these uncertain times it's important your clients hear directly from you about how your business is operating and what you are doing to adapt. We've put together a series of ideas for potential email campaigns you can try, from providing clients essential information about your busin...

17 April 2020

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PODCAST: Creative Ways Businesses Are Adjusting During the Corona Times

by Benoît Mercier
Want to find out Creative Ways Businesses Are Adjusting During the Corona Times? Check out our new podcast to hear positive stories we've heard from clients so far about the actions they're taking to adapt to these challenging times, and think if there's anything you could do diffe...

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