Client OverviewA young, ambitious hairdresser renting a chair in an established salon in an affluent Toronto suburb wanted to grow her client base. While demand for hair services in the area was st...

Want to know more about using social media for your business?Then listen to this Oakville Chamber of Commerce podcast on social media marketing, featuring Bloomtools' Benoit Mercier.We'll also talk a...

Growing Your Business Online - The Digital Marketing Podcast from Bloomtools - is now available online at Vurbl! Vurbl is a new audio content destination for podcasts, entertainment and learnin...

So you've come across a negative review of your company. It's never fun to read negative reviews when you put your heart and soul into your business on a daily basis. But negative reviews...

Social media's influence on search engine rankings has been a long term debate. While it's been confirmed by Google that social media isn't a direct contributor to your SEO rankings, ...

In today's digital age, it's uncommon for any business or brand to not have some sort of social media in place. But there is a stark difference between your social media simply existing...

Although digital marketing has grown exponentially over the years, content still remains one of the most important aspects of a marketing strategy. One piece of content can be used in multiple wa...

Growing Your Business Online - The Digital Marketing Podcast from Bloomtools - is now available online at your favourite podcast provider! You can now listen or subscribe through Spotify, Apple...

For businesses new and old, now's the time to take advantage of the growing podcast user base. In less than five years, the podcast industry saw a staggering listenership growth of 70%. Than...

I'm proud to showcase my new Bloomtools promotional video - in French! It was produced by the Toronto French Community Radio Station CHOQ FM 105,1 as part of a Government of Ontario  pro...